Author | Gratton, Chris, 1948- |
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Title | The economics of sports broadcasting / Chris Gratton and Harry Arne Solberg |
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Imprint |
London : Routledge, c2007 |
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Descript |
x, 233 p. : ill. ; 24 cm |
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CONTENT
Demand for sports broadcasting -- Structure of supply -- Cost structure of sports broadcasting -- Integration -- Competition between channels: A game theory approach -- Pricing and selling of TV sports rights -- Auctioning of sports rights -- Market intervention in sports broadcasting
SUBJECT
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Television broadcasting of sports -- Economic aspects
LOCATION | CALL# | STATUS |
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Central Library (4th Floor) | 070.449796 G773E |
CHECK SHELVES
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Central Library @ Chamchuri 10 | GV742 G7 2007 |
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