Social research strategies -- Research design -- The nature of quantitative research -- Sampling -- Structured interviewing -- Self-completion questionaires -- Asking questions -- Structured observation -- Content analysis -- Secondary analysis and official statistics -- Quantitative data analysis -- Using SPSS for Windows -- The nature of qualitative research -- Ethnography and participant observation -- Interviewing in qaulitative research -- Focus groups -- Language in qualitative research -- Documents as sources of data -- Qualitative data analysis -- Computer-assisted qualitative data analysis: Using NVivo -- Breaking down the quantitative/qualitative divide -- Combining quantitative and qualitative research -- Writing up social research -- Ethics in social research -- Conducting a small-scale project