AuthorLester, Paul Martin
TitleVisual communication : images with messages / Paul Martin Lester, California State University, Fullerton
Imprint Boston, MA : Wadsworth, Cengage Learning, 2014
Edition 6th ed
Descript xv, [2]-466 pages : illustrations (some color), maps (some color) ; 28 cm

CONTENT

1. Visual communication --- Section I. 2. Visual clues -- 3. Visual theories -- 4. Visual persuasion -- 5. Visual stereotypes -- 6. Visual analysis --- Section 2. 7. Typography -- 8. Graphic design -- 9. Information graphics -- 10. Cartoons -- 11. Photography -- 12. Motion pictures -- 13. Television -- 14. Computers -- 15. The web -- 16. The more you know, the more you see


SUBJECT

  1. Visual communication
  2. Graphic arts

LOCATIONCALL#STATUS
Communication Arts Library302.23 L642V 2014 CHECK SHELVES