Listening to the customer / Peter Hernon and Joseph R. Matthews
Imprint
Santa Barbara, Calif. : Libraries Unlimited, c2011
Descript
xiii, 201 p. : ill. ; 26 cm
CONTENT
Listening to and valuing customer comments -- Obtaining staff buy-in -- Methodologies (structured and solicited approaches) to gathering voice-of-the-customer data -- Methodologies (unstructured and solicited approaches) and the presentation of data collected -- Methodologies (structured but not always solicited approaches) and analyzing study findings -- Methodologies (unstructured and unsolicited approaches) -- I was once lost but now ? -- Analyzing and using the customer's voice to improve service -- Communication -- Valuing library customers
SUBJECT
Libraries -- United States -- Evaluation
Public services (Libraries) -- United States -- Evaluation