AuthorGannon, Martin J
TitleUnderstanding global cultures : metaphorical journeys through 29 nations, clusters of nations, continents, and diversity / Martin J. Gannon and Rajnandini Pillai
Imprint Los Angeles : Sage, 2010
Edition 4th ed
Descript xx, 634 p. : ill. ; 26 cm

CONTENT

Understanding cultural metaphors -- Authority ranking cultures : The Thai Kingdom -- The Japanese garden -- Bedouin jewelry and Saudi Arabia -- The Turkish coffehouse -- The Brazilian samba -- The polish village church -- Kimchi and Korea -- Scandinavian egalitarian cultures : The Swedish stuga -- The finnish sauna -- The Danish christmas luncheon -- Other egalitarian cultures : The German symphony -- Irish conversations -- The Canadian backpack and flag -- French wine -- Market pricing cultures : American football -- The traditional British house -- Cleft national cultures : the Malaysian balik kampung -- The Nigerian marketplace -- The Israeli Kibbutzim and moshavim -- The Italian opera -- Belgian lace -- Torn national cultures : The Mexican fiesta -- The Russian ballet -- The base culture and its diffusion across borders (Clusters of nations) : the example of China : China's great wall and cross-cultural paradox -- The Chinese family altar --The Singapore hawker centers -- India, shiva and diversity : India : the dance of shiva -- India : a kaleidoscope of diversity -- Same metaphor, different meanings : The Spanish bullfight -- The portuguese bullfight -- Perspectives on continents : Australian outdoor recreational activities -- The sub-saharan African bush taxi -- What we've learned : an integrative summary


SUBJECT

  1. Cross -- Cultural Studies
  2. Cross -- Cultural Orientation
  3. National Characteristics

LOCATIONCALL#STATUS
Communication Arts Library306 G198U 2010 CHECK SHELVES
Arts LibraryGN345.7 G198U 2010 CHECK SHELVES
Chula Business School Library306 G198U 2010 CHECK SHELVES