International business : environments and operations / John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan
Imprint
Upper Saddle River, NJ : Pearson/Prentice Hall, c2009
Edition
12th ed
Descript
902 p. : ill. (some col.), col. maps ; 28 cm
CONTENT
Globalization and international business -- The cultural environments facing business -- The political and legal environments facing business -- The economic environments facing business -- Globalization and society -- International trade and factor-mobility theory -- Governmental influence on trade -- Cross-national cooperation and agreement -- Global foreign-exchange markets -- The determination of exchange rates -- The strategy of international business -- Country evaluation and selection -- Export and import strategies -- Direct investment and collaborative strategies -- The organization of international business -- Marketing globally -- Global manufacturing and supply chain management -- International accounting issues -- The multinational finance function -- Human resource management