Author | Hirschey, Mark |
---|
Title | Fundamentals of managerial economics / Mark Hirschey |
---|
Imprint |
Mason, OH : South-Western, c2009 |
---|
Edition |
9th ed |
---|
Descript |
xxi, 666 p. : ill. ; 26 cm |
---|
|
CONTENT
Introduction to managerial economics -- Basic economic relations -- Statistical analysis of economic relations -- Demand and supply -- Demand analysis and estimation -- Forecasting -- Production analysis and compensation policy -- Cost analysis and estimation -- Linear programming -- Competitive markets -- Performance and strategy in competitive markets -- Monopoly and monopsony -- Monopolistic competition and oligopoly -- Game theory and competitive strategy -- Pricing practices -- Risk analysis -- Capital budgeting -- Government in the market economy -- Compounding and the time value of money -- Interest factor tables -- Statistical tables
SUBJECT
-
Managerial economics
LOCATION | CALL# | STATUS |
---|
Chula Business School Library | 338.5 H668F 2009 |
CHECK SHELVES
|
Chula Business School Library | 338.5 H668F 2009 |
CHECK SHELVES
|