AuthorCzinkota, Michael R
TitleInternational business : Update 2003 / Michael R.Czinkota, Ilkka A. Ronkainen, and Michael H.Moffett
Imprint Mason, Ohio : Thomson/South-Western, c2003
Descript xxxiii, 713 p. : ill. ; 29 cm

CONTENT

Impact of international business: The international business imperative ; Culture and international business ; National trade and investment policies ; Politics and laws -- Theoretical foundations: The theroy of international trade and investment ; The international economic activity of the nation: the balance of payments -- The international business environment: International financial markets ; Economic integration ; Market transitions -- International business preparation and market entry: International business research ; International business entry and expansion ; Strategic planning in international business -- International business strategy and operations: International marketing ; International marketing ; International services ; International logistics and supply-chain management ; Multinational financial management ; International accounting and taxation ; International human resource management ; Organization, implementation, and control of international operations ; The future


SUBJECT

  1. International trade
  2. International finance
  3. Investments
  4. Foreign
  5. International business enterprises

LOCATIONCALL#STATUS
Central Library (4th Floor)658.848 C998I CHECK SHELVES
Political Science Library658.049 C998I CHECK SHELVES