International business / Michael R. Czinkota, Ilkka A. Ronkainen, Michael H. Moffett

Author	Czinkota, Michael R
Title	International business / Michael R. Czinkota, Ilkka A. Ronkainen, Michael H. Moffett
Imprint	Fort Worth, Tx. : Dryden Press, c1999
Edition	5th ed
Descript	xxix, 856 p. : col. ill

CONTENT

Part1: The Impac of international business -- Part2: Theoretical foundations -- Part3: The International business environment -- Part4: International business preparation and market entry -- part5: International business strategy and operations

SUBJECT

International trade
International finance
International business enterprises
Investments
Foreign

LOCATION	CALL#	STATUS
Chula Business School Library	658.049 C998I 1999	CHECK SHELVES
Chula Business School Library	658.049 C998I 1999	CHECK SHELVES
Sasin Library	658.049 C998I 1999	CHECK SHELVES

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