Author | Wells, William, 1926- |
---|---|
Title | Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty |
Imprint | Upper Saddle River, NJ. : Prentice-Hall, c1998 |
Descript | xxi, 731 p. : ill. (some col.) ; 30 cm |
LOCATION | CALL# | STATUS |
---|---|---|
Chula Business School Library | 659.1 W456A 1998 | CHECK SHELVES |