Annual Member
| Author | Czinkota, Michael R |
|---|---|
| Title | International marketing / Michael R. Czinkota, Ilkka A. Ronkainen |
| Imprint | Fort Worth : The Dryden Press, c1993 |
| Edition | 4th ed |
| Descript | xxix, 815 p |
The international environment -- Beginning international marketing activities -- Advanced international markeing activities
| LOCATION | CALL# | STATUS |
|---|---|---|
| Chula Business School Library | 658.848 C998I 1993 | CHECK SHELVES |
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