AuthorKeegan, Warren J
TitleMarketing / Warren J. Keegan, Sandra E. Moriarty, Thomas R. Duncan
Imprint Englewood Cliffs, N.J. : Prentice-Hall, c1995
Edition 2nd ed
Descript xxviii, 743 p

SUBJECT

  1. Marketing

LOCATIONCALL#STATUS
Chula Business School Library658.8 K26M 1995 CHECK SHELVES