Annual Member
| Author | Czinkota, Michael R |
|---|---|
| Title | International marketing strategy : environmental assessment and entry strategies / Michael R. CZinkota, Ilkka A. Ronkainen |
| Imprint | Fort Worth : The Dryden Press, 1994 |
| Descript | x, 353 p |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Chula Business School Library | 658.848 C998I 1994 | CHECK SHELVES |
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