Managerial marketing : perspectives and viewpoints : a source book / Eugene J. Kelley, William Lazer

Author	Kelley, Eugene J
Title	Managerial marketing : perspectives and viewpoints : a source book / Eugene J. Kelley, William Lazer
Imprint	Homewood : Richard D.Irwin, 1967
Edition	3rd ed
Descript	xiii, 764 p. : ill. ; 24 cm

Author

Title

Imprint

Homewood : Richard D.Irwin, 1967

Edition

3rd ed

Descript

xiii, 764 p. : ill. ; 24 cm

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