AuthorHoward, John A
TitleConsumer behavior : application of theory / John A. Howard
Imprint New York : McGraw-Hill, 1977
Descript ix, 325 p

SUBJECT

  1. Consumer behavior

LOCATIONCALL#STATUS
Chula Business School Library658.834 H849C CHECK SHELVES
Central Library (4th Floor)658.834 H849C CHECK SHELVES