AuthorHoward, John A
TitleConsumer behavior in marketing strategy / John A. Howard
Imprint Englewood Cliffs, New Jersey : Prentice-Hall, 1989
Descript xix, 375 p. : ill. ; 25 cm

SUBJECT

  1. Consumer behavior
  2. Marketing -- Management

LOCATIONCALL#STATUS
Central Library (4th Floor)658.8342 H849C CHECK SHELVES
Communication Arts Library658.8342 H849C 1989 CHECK SHELVES
Chula Business School Library658.8 H849C LIB USE ONLY
Chula Business School Library658.8 H849C CHECK SHELVES
Sasin Library658.834 H849C 1989 CHECK SHELVES
Architecture Library (4th Floor)658.834 H848C CHECK SHELVES