แผนธุรกิจร้านค้าของขวัญและเครื่องใช้เบ็ดเตล็ดประเภท ขายความคิดสร้างสรรค์ในอินเทอร์เน็ต “Luna Module” / ณรงค์เดช เจตนาเชี่ยวชาญกิจ = Business plan of creativity designed products store in internet “Luna Module” / Narongdage Jettanachaewchankit
The Objective of this independent study is to develop a business plan of Creativity Designed Products Store in the internet. To response the need of customer in current situation, the people is not only give a gift but also give the uniqe, individual and particular design that reflect customers’ personality. These are the opportunities for create the benefit business by produce and commerce Handcraft rasin doll gifts that have the uniqe design. The business plan Creativity Designed Products Store in Internet “Luna Module” focusing on making differenctiated product that will be the company’s strength. From the analysis find that doll and handcraft business have important operation in produce quality, beautiful and comical unique products that will be appreciated by customers. Moreover, this business plan are designed the marketing plans and the operation plans to meet customers’ expectation. All includtion maintain the uniqueness by licensed the patent and brand logo. There are also a financial plan and a financial analysis to assess the profitability of the business by seeking for the effected factors of this business in order to prepare the strategies for different situations. The financial forcast shows that the project has the payback period within 1 year and 6 months, Net Present Value (NPV) of 603,682 Bath and the Internal Rate of Return (IRR) of 134% with an initial investment of 400,000 Bath.
