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TitleMass media research : an introduction
Author Roger D. Wimmer, Joseph R. Dominick
Imprint Belmont, California : Wadsworth, 1987
Edition 2nd ed
Descript 514 p.; 24 cm

Mass media -- Research Mass media -- Methodology

LOCATIONCALL#STATUS
Communication Arts Library001.5018 W757M 1991CHECK SHELVES

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