Author | Wheelen, Thomas L., author |
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Title | Strategic management and business policy : globalization, innovation, and sustainability / Thomas L. Wheelen [and 3 others] |
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Imprint | Harlow, United Kingdom : Pearson, [2018]
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Edition |
Fifteenth edition |
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Descript |
404 pages, various pages of cases, glossary and index : illustrations ; 26 cm |
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CONTENT
Part One : Introduction to strategic management and business policy. -- Part Two : Scanning the environment. -- Part Three : Strategy formulation. -- Part Four : Strategy implementation and control. -- Part Five : Introduction to case analysis. -- Part Six : Cases in strategic management
SUBJECT
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Strategic planning
LOCATION | CALL# | STATUS |
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Chula Business School Library | 658.4012 W561S 2018 |
CHECK SHELVES
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Chula Business School Library | 658.4012 W561S 2018 |
CHECK SHELVES
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Chula Business School Library | 658.4012 W561S 2018 |
CHECK SHELVES
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