Author | McGivern, Yvonne, author |
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Title | The practice of market research : an introduction / Yvonne McGivern |
Imprint | Harlow : Pearson, 2013 |
Edition | Fourth edition |
Descript | xxxv, 572 pages : illustrations ; 25 cm |
LOCATION | CALL# | STATUS |
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Chula Business School Library | 658.83 M478P 2013 | CHECK SHELVES |
Chula Business School Library | 658.83 M478P 2013 | CHECK SHELVES |