Author | Bessant, John, author |
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Title | Creativity for innovation management / John Bessant, Ina Goller |
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Imprint | Abingdon, Oxon : Routledge, 2017
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Edition |
First edition |
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Descript |
xii, 332 pages : illustrations ; 23 cm |
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CONTENT
Creativity -- Exploring problems -- Building up willpower -- Self-awareness -- Creating and sharing visions -- Practising psychological safety -- Supporting ideas -- Pushing the frontiers -- Creating the context -- User innovation -- High involvement innovation -- Design thinking -- Creativity under extreme constraints -- Agile innovation & lean start-up -- The future of creativity
SUBJECT
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Creative ability in business
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Management -- Technological innovations
LOCATION | CALL# | STATUS |
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Central Library (4th Floor) | 658.4063 B557C 2017 |
CHECK SHELVES
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