AuthorPark, Seung-ho, 1960- [author]
TitleASEAN champions : emerging stalwarts in regional integration / Seung Ho Park, Gerardo Rivera Ungson and Jamil Paolo S. Francisco
ImprintCambridge : Cambridge University Press, 2017
Descript xx, 247 pages : illustrations some color ; 23 cm

CONTENT

Machine generated contents note: Part I. The Antecedents of ASEAN Integration: 1. Our core arguments; 2. Mapping ASEAN integration; 3. Toward an ASEAN economic community -- Part II. ASEAN Champions: Strategies for Enduring Success: 4. Preserving institutional legacy; 5. Leveraging market power; 6. Pioneering marketing strategies; 7. Deepening localization; 8. Fostering internationalization; 9. Building synergy; 10. Nurturing human capital -- Part III. Strategic Imperatives and Policy Implications: 11. Implications for management and policy; 12. Epilogue


SUBJECT

  1. ASEAN
  2. economic integration
  3. economic policy
  4. Southeast Asia -- Economic integration
  5. Southeast Asia -- Economic policy -- 21st century
  6. Southeast Asia -- Politics and government -- 1945-

LOCATIONCALL#STATUS
Law Library (4th Floor)HC441 P347a 2017 CHECK SHELVES
Thailand and ASEAN Information Center (6th Floor)[TAIC] 95714 CHECK SHELVES