The bakery shop as the business has been very popular nowadays. In 2015 , the market share rose to 10,000 million baht and steadily. The behavior of consumers who have the hurry’s life and need the convenience of eating so the business of bakery shop is interested but it should make the difference from other bakery shops. The gift-giving in D.I.Y get more popular nowadays , it foucuses on the bakery products that can make and decorate them by myself in shop. All the ingredients are prepared and measured to fit and has the space for making and decorating by myself and give as a gift to special person.
The business plan of made for lovers bakery want to be known in Siam-Square and social media to boost sales to rise continually. The business plans the manpower planning recruitment training as well as compensation and relation ,then market planning to plans target segment customers , product positioning and strategy for products price place and promotion , the operation planning to plans production capacity , process , quality control , location , layout , resources management and production process and customer service in the shop , Financial planning to estimate revenues , cost of good sold and sales and administration expenses to prepare financial statements. To prepare for the emergency scenarios that may occurs and adversely affect business.