Author | Sethi, S. Prakash. author |
---|---|
Title | Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy [electronic resource] : Nestle and the Infant Formula Controversy / by S. Prakash Sethi |
Imprint | Dordrecht : Springer Netherlands : Imprint: Springer, 1994 |
Connect to | http://dx.doi.org/10.1007/978-94-011-1394-6 |
Descript | XVI, 315 p. online resource |
I โ The Setting -- 1: The Infant Formula Controversy at Center Stage -- 2: The Societal Context of the Infant Formula Controversy -- 3: The Institutional Context of the Infant Formula Controversy -- II โ The Gathering Storm -- 4: Sowing the Seeds of the Controversy: The European Scene -- 5: The Controversy Comes to the United States -- 6: The Activists Throw Down the Gauntlet โ The Kennedy Hearings and its Aftermath -- 7: The Drive Toward Code Enactment โ The Post Kennedy Era -- III โ Issues and Institutions -- 8: Health, Medical, and Scientific Aspects of the Controversy -- 9: Worldwide Infant Formula Sales, Markets, and Industry Structure -- 10: The Industry and Major Manufacturers Involved in the Controversy -- 11: Major Religious and Activist Groups Involved in the Controversy -- IV โ Escalation of the Conflict -- 12: WHOโs Involvement in the Controversy -- 13: Dynamics of the Passage of the WHO Code -- 14: The Sole Negative Vote by the U.S.: The Impact of Ideology and Domestic Politics -- V โ Drive Toward Resolution of the Conflict -- 15: Nestle Coordination Center for Nutrition, Inc. (NCCN): Nestleโs Change in Organizational Structure and Strategies to Deal with the Boycott -- 16: โWinningโ the Methodists: The Last Major Battle-ground to Enlist the Religious Communityโs Support for the Boycott -- 17: Nestle Infant Formula Audit Commission (NIFAC): A New Model for Gaining External Legitimacy for Corporate Actions -- 18: Settlement of the Dispute and Termination of the Boycott: Discussions Between INBC/INFACT and Nestle โ UNICEF in the Role of an Honest Broker -- VI โ Lessons Learned and Unlearned -- 19: The Lessons of Accountability โ Third World Governments: Expectations and Performance โ WHOโs Non-Existent -- Monitoring -- 20: Code Compliance by the Infant Formula Industry: The New Nestle โ The More Things Change, The More They Remain The Same -- 21: Emerging Modes of Business-Society Conflict Resolution โ An Assessment