The global environment of business : new paradigms for international management / David W. Conklin
Imprint
Los Angeles, CA : SAGE, c2011
Descript
305 p. : ill. ; 26 cm
CONTENT
Differentiating strategies in accordance with cultural differences -- Coping with new concerns about corruption and fraud -- Adopting an ethics code and corporate social responsibility (CSR) : why, what, and how? -- Social capital: implications for entrepreneurship and innovation -- Strengthening the firm's knowledge capabilities -- Investing in new technologies -- Industry structure as a determinant of profitability -- Comparing nations as investment locations -- Adjusting to economic volatility -- Analyzing and evaluating political risks -- Seizing opportunities in privatization and regulatory changes -- Ongoing impacts of trade and investment agreements