AuthorGoodman, Malcolm
TitleCreativity and strategic innovation management / Malcolm Goodman and Sandra Dingli
Imprint London : Routledge, c2012
Descript xiv, 283 p. ; 25 cm

CONTENT

Part I: The challenge of changing times -- Part II: Preparing a response -- Part III: Innovation from theory to practice -- Part IV: Managing change


SUBJECT

  1. Technological innovations -- Management
  2. Diffusion of innovations -- Management
  3. Creative ability in business

LOCATIONCALL#STATUS
Education Library658.4063 G653C CHECK SHELVES