ศึกษาความเป็นไปได้ในการลงทุนตั้งโรงงานผลิตคอนกรีตผสมเสร็จ ในอำเภอเมือง จังหวัดเพชรบูรณ์ / ภัทธิยา ศิริปัญญา=The feasibility study of investing in ready – mixed concrete plant in the City of Phetchabun / Pattiya Siripanya
The special project “The Feasibility Study of Investing in Ready – Mixed Concrete Plant in the City of Phetchabun” uses the following methods for collecting data: (i) interviewing with the contractors, the ready – mixed concrete plant owners, the construction equipment shop owners, and the civil engineer officer; (ii) handing out the survey form to contractors; and (iii) investigating relevant information from printed materials, articles, studies, and the internet. From marketing aspect, the study finds that the investment is feasible because the overall environments are advantageous to the business and the market competition is still on the medium level. Moreover, the direct competitors are all suffering from the drawbacks which are not easy to overcome. There are still vacant positions in the market which yield to new investments. And the current market demand is high enough to be on the profitable side. From operation aspect, the study finds that the investment is feasible because the human resources, the production, the quality control, and the infrastructure all have the promising potential to operate. From financial aspect, the study finds that the investment is feasible because payback period is only 3 years, 4 months, and 2.62 days, which is not a long period considering with the time period of the project. Net present value (at discount rate 21.19%) is 13,370,523.01 baht, which is an agreeable surplus in value. Internal rate of return is 37.16% which is very appealing and far above the cost of capital.