Business intelligence : a managerial approach / Efraim Turban ... [et al.]
Imprint
Boston : Prentice Hall, c2011
Edition
2nd ed
Descript
xx, 292 p. : ill. ; 26 cm
CONTENT
Introduction to business intelligence -- Data warehousing -- Business performance management -- Data mining for business intelligence -- Text and web mining -- Business intelligence implementation: integration and emerging trends