AuthorSurma, Jerzy
TitleBusiness intelligence : making decisions through data analytics / Jerzy Surma
Imprint New York : Business Expert Press, 2010
Edition 1st ed
Descript 150 p. : ill. ; 21 cm

CONTENT

An introduction to business intelligence -- The data warehouse -- The basics of business analysis -- Advanced business analysis -- Advanced business analysis -- Customer intelligence -- Business intelligence and value-based management


SUBJECT

  1. Strategic management

LOCATIONCALL#STATUS
Chula Business School Library658.4012 S961B 2011 CHECK SHELVES