|Title||Strategy in information and influence campaigns : How policy advocates, social movements, insurgent groups, corporations, governments and others get what they want|
|Author||Jarol B. Manheim|
|Imprint||London : Routledge, 2011|
|Descript||xiv, 323p. ; 24 cm|
Points of origin. -- Information and influence campaigns. -- Strategy and tactics in campaign communication I: winning the argument. -- Strategy and tactics in campaign communication II: shaping the decision. -- Networks and netwaves: organizing for influence. -- Riding the waves: strategy and tactics in network activation. -- Feeling the pressure: the dimentionality of targets. -- Guarding the castle: detering, deflecting, minimizing or defeating information and influence campaigns. -- Information, and influence.
|Political Science Library||322.40973 M277S||CHECK SHELVES|
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