Crisis communications : a casebook approach / Kathleen Fearn-Banks

Author	Fearn-Banks, Kathleen
Title	Crisis communications : a casebook approach / Kathleen Fearn-Banks
Imprint	New York : Routledge, 2011
Edition	4th ed.
Descript	xi, 383 p. : ill. ; 23 cm

CONTENT

Crisis communications today -- Crisis communications theory -- Communications to prevent crisis -- Communications when the crisis strikes -- Social media and crisis communications -- Rumors and Cybercrises -- "Textbook" crises -- Culture crises: foreign and domestic -- Environmental crisis -- Natural disasters -- Transportation crises -- Product failure and product tampering -- Death and injury -- Individuals in crises -- The crisis communications plan

Public relations -- Management -- Case studies Crisis management -- Case studies Advertising -- Case studies

LOCATION	CALL#	STATUS
Central Library (4th Floor)	659.2 F288C 2011	CHECK SHELVES

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