Introduction to data analysis: break it down -- Experiments: test your theories -- Optimization: take it to the max -- Data visualization: pictures make you smarter -- Hypothesis testing: say it ain't so -- Bayesian statistics: get past first base -- Subjective probabilities: numerical belief -- Heuristics: analyze like a human -- Histograms the shape of numbers -- Regression: prediction -- Error Err well -- Relational database: can you relate? -- Cleaning data: impose order