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AuthorNargundkar, Rajendra
TitleMarketing research : text and cases / Rajendra Nargundkar
Imprint New Delhi : McGraw-Hill, c2008
Edition 3rd th
Descript xxvi, 533 p. : ill. ; 24 cm

Marketing research Marketing research -- case studies

Chula Business School Library658.83 N228M 2008CHECK SHELVES

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