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AuthorPeng, Mike W
TitleGlobal strategic management / Mike W. Peng
Imprint Australia : South-Western Cengage Learning, 2009
Edition 2nd ed
Descript xxx, 510 p. : ill. ; 24 cm

CONTENT

Strategy around the globe -- Industry competition -- Resources and capabilities -- Institutions, cultures, and ethics -- Foreign markets entries -- The entrepreneurial firm -- Strategic alliances and networks -- Global competitve dynamics -- Diversifying and acquisitions -- Multinational strategies, structuees, and learning -- Corporate governance -- Corporate social responsibility


Strategic planning Business planning International business enterprises -- Management

LOCATIONCALL#STATUS
Chula Business School Library658.4012 P398G 2009CHECK SHELVES
Chula Business School Library658.4012 P398G 2009CHECK SHELVES
Sasin Library658.4012 P398G 2009CHECK SHELVES
Engineering LibraryHD62.4 P4 2009CHECK SHELVES

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