AuthorPringle, Hamish
TitleCelebrity sells [electronic resource] / Hamish Pringle
Imprint Chichester, West Sussex, England ; Hoboken, NJ : J. Wiley, c2004
Connect tohttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=108194
Descript xxv, 311 p. : ill. ; 23 cm

SUBJECT

  1. Brand name products -- Marketing
  2. Celebrities
  3. Selling -- Psychological aspects
  4. Electronic books.