Title | Revealing the corporation [electronic resource] : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology / selected and interpreted by John M.T. Balmer and Stephen A. Greyser |
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Imprint | London ; New York : Routledge, 2003 |
Connect to | http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=102144 |
Descript | xviii, 365 p. : ill |