AuthorArvidsson, Adam
TitleMarketing modernity [electronic resource] : Italian advertising from fascism to postmodernity / Adam Arvidsson
Imprint London ; New York : Routledge, 2003
Connect tohttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=102133
Descript 182 p. : ill

SUBJECT

  1. Advertising -- Italy -- History -- 20th century
  2. Consumption (Economics) -- Italy -- History -- 20th century
  3. Italy -- Civilization -- 1945-
  4. Electronic books.