AuthorSherman, Sallie
TitleThe seven keys to managing strategic accounts [electronic resource] / Sallie Sherman, Joseph Sperry, Sam Reese
Imprint New York : McGraw-Hill, c2003
Connect tohttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=100679
Descript xx, 204 p. : ill

SUBJECT

  1. Selling -- Key accounts
  2. Marketing -- Key accounts
  3. Strategic planning
  4. Electronic books.