Annual Member
| Author | Thull, Jeff, 1949- |
|---|---|
| Title | Mastering the complex sale [electronic resource] : how to compete and win when the stakes are high! / Jeff Thull |
| Imprint | Hoboken, N.J. : J. Wiley & Sons, c2003 |
| Connect to | http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=91857 |
| Descript | xx, 220 p. : ill |
The world in which we sell -- Trapped in the conventional sales paradigm -- A proven approach to complex sales -- Discover the prime customer -- Diagnose the complex problem -- Deliver on the prime promise -- Prime performance leadership -- Prime corporate strategies -- A complex sales future
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