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AuthorSutton, Dave, 1963-
TitleEnterprise marketing management [electronic resource] : the new science of marketing / Dave Sutton and Tom Klein
Imprint Hoboken, N.J. : J. Wiley & Sons, c2003
Connect tohttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=87323
Descript xvi, 224 p. : ill., map

Marketing -- Management Electronic books.



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