Annual Member
| Author | Cummins, Julian |
|---|---|
| Title | Sales promotion [electronic resource] : how to create and implement campaigns that really work / Roddy Mullin and Julian Cummins |
| Imprint | London : Kogan Page, 2002 |
| Edition | 3rd ed |
| Connect to | http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=81172 |
| Descript | xvi, 256 p. : ill. ; 24 cm |
