AuthorStrauss, Steven D., 1958-
TitleThe business start-up kit [electronic resource] / Steven D. Strauss
Imprint Chicago : Dearborn Trade, c2003
Connect tohttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=80629
Descript x, 275 p. ; 23 cm

CONTENT

Business overview -- The home-based business advantage -- Buying franchises and other businesses -- Preparation, production, and distribution -- Planning your business -- Choosing great names and locations -- Licenses, permits, and business formation -- Outfitting the office -- Show me the money -- Creating a great image -- Let the numbers do the talking -- Law, taxes, and insurance -- Bootstrap financing -- Setting up shop at bargain prices -- Growing your business without big bucks -- Successful advertising strategies -- Successful marketing strategies -- Caring for customers and employees -- Business jujitsu -- Business success secrets


SUBJECT

  1. New business enterprises -- Management
  2. New business enterprises -- United States -- Management
  3. Entrepreneurship
  4. Success in business
  5. Electronic books.