Annual Member
| Author | Ricci, Ron |
|---|---|
| Title | Momentum [electronic resource] : how companies become unstoppable market forces / Ron Ricci, John Volkmann |
| Imprint | Boston : Harvard Business School Press, c2003 |
| Connect to | http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=79101 |
| Descript | xi, 206 p. : ill. ; 22 cm |
Why momentum? -- The "billion-dollar formula" -- Building mass -- Gaining speed -- Setting direction -- Postscript : momentum, the dot-com bust, and Enronitis
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