AuthorGhemawat, Pankaj
TitleStrategy and the business landscape / Pankaj Ghemawat
Imprint Boston : Prentice Hall, 2010
Edition 3rd ed
Descript x, 182 p. : ill., map

CONTENT

The origins of strategy -- Mapping the business landscape -- Creating competitive advantage -- Anticipating competitive dynamics -- Sustaining superior performance -- Choosing corporate scope -- Developing a global strategy


SUBJECT

  1. Strategic planning
  2. Industrial management
  3. Competition

LOCATIONCALL#STATUS
Sasin Library658.4012 G411S 2010 CHECK SHELVES
Sasin Library658.4012 G411S 2010 CHECK SHELVES