TitlePublic relations in Asia : an anthology / edited by Krishnamurthy Sriramesh
Imprint Singapore : Thomson Learning, 2004
Edition 1st ed
Descript xvii, 341 p.; 23 cm

CONTENT

Public relations practice and research in Asia -- Glocalization: public relations in China in the era of change -- Public relations in India -- Public relations in Hong Kong -- Public relations in the Philippines -- Public relations on Taiwan -- Public relations in Saudi Arabia -- Public relations in Malaysia from its colonial past to current practice -- In search of professional public relations: Hong Bo and public relations in South Korea -- The development of public relations in Indonesia -- From propaganda to strategic communication -- Epilogue: the need for multiculturism in public relations education in Asia


Public Relation -- Asia

LOCATIONCALL#STATUS
Communication Arts Library659.2095 P976 2004CHECK SHELVES