TitleRelationship marketing / edited by John Egan and Michael J. Harker
Imprint London : SAGE, 2005
Descript 3 v. : ill. ; 25 cm

CONTENT

v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm or perspective: the future of relationship marketing


SUBJECT

  1. Relationship marketing

LOCATIONCALL#STATUS
Central Library (4th Floor)658.812 R382 CHECK SHELVES
Central Library (4th Floor)658.812 R382 CHECK SHELVES
Central Library (4th Floor)658.812 R382 CHECK SHELVES