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AuthorDebelak, Don
TitleSuccessful business models : surefire ways to build a profitable business / Don Debelak
Imprint Irvine, C.A. : Entrepreneur Media, 2003
Descript xi, 260 p. : ill. ; 26 cm

CONTENT

The GEL factors : predicting success -- Finding a great customer group -- Making the easy sale -- Building a long future -- Evaluating your concept -- GEL factor analysis -- Executing a successful business concept -- The executive summary -- Overview -- Target customers and markets -- Your product and your advantage -- Marketing strategy -- Company operations and management -- Financial section -- Internet company business plan -- Retail store business plan -- Business plan checklist


Business planning Entrepreneurship New business enterprises -- Management Industrial management -- Evaluation Sales management Customer relations Success in business

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