| Author | Watson, James, 1936- |
|---|---|
| Title | Media communication : an introduction to theory and process / James Watson |
| Imprint | Houndmills : Palgrave Macmillan, c2003 |
| Edition | 2nd ed |
| Descript | xv, 368 p. : ill. ; 24 cm |
The audience for media: perspectives on use and response -- Media in society: purpose and performance -- The practice of media: pressures and constraints -- The global arena: issues of dominance and control -- Network communication: interactivity, surveillance and virtual reality -- Research as exploration and development
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library : Stack (Contact Staff) | 302.23 W339M | CHECK SHELVES |
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