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AuthorCerasale, Mark Vincent, 1969-
TitleBusiness solutions on demand : transform the business to deliver real customer value / Mark Cerasale, Merlin Stone
Imprint London ; Sterling, VA : Kogan Page, 2004
Edition 1st ed
Descript xviii, 278 p. : ill. ; 24 cm

CONTENT

Business strategy and transformation -- Transformation in food retailing -- The low-cost business model -- The solutions business model -- Transformation in the information technology industry -- Industries transforming -- Business innovation -- The business innovator -- Solution creation and delivery -- The customer relationship manager -- Solution marketing -- The industry marketing manager -- Knowledge management -- The knowledge manager -- Business design -- Change management


Business planning Strategic planning

LOCATIONCALL#STATUS
Sasin Library658.4012 C411B 2004CHECK SHELVES

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