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AuthorRoss, Karen, 1957-
TitleMedia and audiences : new perspectives / Karen Ross and Virginia Nightingale
Imprint Maidenhead : Open University Press, 2003
Descript x, 194 p. ; 23 cm


Introduction-Agency today -- Audiences in historical perspective -- Audience commodities and audience activism -- Cause and effect: theories in flux -- The audience as citizen: media, politics and democarcy -- Fan audiences: identity, consumption and interactivity -- New media, new audience, new research?

Mass media -- Audiences

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